In August 2009, I completed my first ever triathlon. It was a sprint distance (750 meter swim, 15mi bike ride and 5K run), but nevertheless enough to get me excited and addicted. I quickly did another triathlon in September and then the off-season arrived. After each triathlon I received an email promoting an endorphin report tailored to my race. They are neat reports with fancy graphs and interesting statistics based on your split times for each segment of the triathlon. But the reports have “social” limitations – tough to share in the internet age, hard to compare with your friends who may have done the race with you, inconvenient to track (they are pdf files), etc. What if there was a way to improve on what the endorphin report does?
Greg’s Stats.com
Enter GregsStats.com. Basically, GregsStats.com takes the endorphin report online. Races are loaded and results analyzed. Users can browse race results and find reports for their race and everyone else that participated in the race. Want to keep track of your race results indefinitely? Setup an account and save the results to your profile. The site doesn’t have a ton of functionality, but it does provide an analysis of your race. I also built-in the ability to comment on a race – good, bad, indifferent, you had a simple forum to provide public feedback.
The concept, in my opinion, is pretty good. Something that is being sold at $10/race is now available online for free (at least in the initial stages). Secondly, the site naturally draws traffic from the triathletes that have competed in these races. Google’s crawling of GregsStats.com helped promote GregsStats.com in search results as people Googled themselves. In fact, looking at the analytics for the site today, 84.44% of all site traffic came from search engines.
GregsStats.com was developed for fun and primarily for my own use. But, it’s interesting to look at the possibilities of developing this idea into a business opportunity. The next time I will talk about some of the limitations with the site and hurdles that need to be addressed to make the project a money making venture.
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